Book – Cradle to Cradle
Posted Tuesday, January 27, 2009 by SixSevenEightNine in Labels: books, packaging
Cradle to cradle(mentioned in our earlier post) may well redefine paperbacks. The book is made out of synthetic ‘paper’ that feels like top quality paper but has none of its vulnerability. It’s rugged (similar to the new Singapore dollar notes), water proof (yes you can read it in a bath tub) and easily recyclable, literally taking a leaf out of the book’s content. You couldn’t fault them for trying, although one might think the cradle to cradle concept could be better applied by sharing this awesome book around.
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