Mitsubishi Montero G2 - BBDO, Santiago

Posted Tuesday, February 24, 2009 by SixSevenEightNine in Labels:

Mitsubishi's advert plays with your eyes.

Loving the way advertisements distort our visual senses in order to convey their message. In this ad, visually similar images are juxtaposed next to one another. These images, one outdoor in the wild and the other in a more human environment, are supposed to convey that the Mitsubishi Montero G2 is suitable for both environments. Although one might not totally understand at one glance, the composition of these images is pretty seamless.


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