So clever.
“This barrel-shaped desk clock has 12 sides, each with the name of two major cities. Altogether, the 24 cities represent the 24 Global Time Zones. To find the local time in another time zone, simply roll the clock so the city representing that time zone is on top. A great gift for business travelers and globetrotters.”
Advertising Agency: Publicis Conseil, Paris, France
You've probably seen this quite abit recently in music videos and other visual mediums. But the rewind motion is adaptly applied to this advertisement and done to perfection.
HP - invent from Tom and Matt on Vimeo.
Response to D&AD Student Awards brief set by Hewlett Packard.
"Present an idea which promotes HP Workstations ability to bring to life anything the creative mind can conceive."
Filmed, edited and directed by Matt Robinson and Tom Wrigglesworth
Music: Hold Me Back by Round Table Knights
A sense of vertigo by SOM.
