Oreo elevator – Draftcb

Posted Saturday, June 27, 2009 by SixSevenEightNine in Labels: ,

“The traditional dunk of an Oreo cookie into a glass of milk was dramatized with the use of a panoramic elevator in a shopping mall. This attention-grabbing use of new media gave us one more way to show that Oreo is milk's favorite cookie.”

Advertising Agency: DraftFCB, New York, USA
Chief Creative Officer: Chris BeckerExecutive
Creative Directors: Sandy Greenberg, Terri Meyer
Art Director: Jeseok Yi
Copywriter: Claudio Lima
Photographer: William Tran

Via Draftcb....

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