Done by Publics, Singapore, this is a Cannes Lions 2007 Promo Winner. This box, transformed to a stadium, is like a musically box and will definitely amusing both adults and children alike.
"A limited number of Nike shoeboxes were transformed to house a stadium within by inserting a printed sheet of the stadium interior with embedded sound chips. So you could hear the crowd go wild when the box was opened."
"A limited number of Nike shoeboxes were transformed to house a stadium within by inserting a printed sheet of the stadium interior with embedded sound chips. So you could hear the crowd go wild when the box was opened."
Via Publicis...
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